EXPERIENCE

DOPPLR | Digital Fashion Product Lead

Bangalore, India | Sep 2022 – Present

  • Owned product strategy and execution for 6+ apparel category launches, ensuring alignment with brand and business goals.

  • Led cross-functional collaboration among merchandising, UX/UI, and engineering teams to deliver customised 3D virtual try-on experiences.

  • Prioritised product features and optimised garment assets for WebGL, reducing page load time by 40% and enhancing user experience.

  • Spearheaded R&D initiatives in garment simulation, increasing consumer try-on engagement by 18%.

  • Led agile sprint planning, stakeholder communication, and alignment, ensuring delivery within scope, budget, and timelines.

CLO VIRTUAL FASHION | 3D Fashion Designer & Digital Transformation Specialist

Bangalore, India | Feb 2019 – July 2022

  • Drove digital transformation initiatives across the US, Europe, and Asia, aligning product, design, engineering, and marketing stakeholders to accelerate adoption.

  • Collaborated with the product design team in South Korea on brand identity and colour strategy. • Conducted UX research and testing, translating insights into feature enhancements that lifted user satisfaction by 40% in 6 months.

  • Designed onboarding and training programs, securing 90%+ satisfaction scores and enabling measurable client cost savings and faster iterations.

  • Guided digital asset creation across 30+ product categories, ensuring accuracy, usability, and business alignment.

KHANIJO | Assistant Fashion Designer

New Delhi, India | 2018 – 2019

  • Designed menswear collections for three launches, including a runway showcase at Lakme Fashion Week.

  • Streamlined inventory and production workflows, improving efficiency and reducing fulfilment delays.

  • Managed marketplace partnerships with luxury e-commerce platforms to ensure accurate stock and timely launches.

  • Elevated brand visibility through e-commerce operations, rebranding, and digital marketing campaigns, including celebrity styling collaborations.

ADDITIONAL ACHIEVEMENTS

  • Selected for the VORN X Zalando 10-week program.

  • Showcased a digital artwork at the India Art Fair in collaboration with Raw Mango.

  • Completed Circular Design Training in circular. fashion.

FREELANCE PROJECTS | 3D Fashion Consultant

Various Clients | Ongoing

  • Advised independent fashion brands, startups, and gaming/VFX studios on 3D-first workflows, driving digital fashion adoption.

  • Produced high-fidelity CGI assets and garment simulations for virtual try-on, campaigns, and interactive media.

  • Trained and mentored creative teams in digital workflows, cutting iteration cycles by up to 30%.

Skills

• 3D Apparel Development (CLO3D, Browzwear, Styled3D) • CGI & 3D Asset Production • Digital Transformation and virtual try on workflows • UX/Research Integration • Team Leadership & management • Change Management • Agile collaboration • Stakeholder management • Product Roadmapping & Prioritisation

Tools & Software

• CLO3D · VStitcher · DAZ3D · Blender · Unreal engine • Jira . Asana. Miro. Notion • Adobe Photoshop & illustrator • Adobe Substance Suite • Tableau

Drop a Line

anishakatoch@gmail.com